Customer Reference Webinar Series

Interested in hearing about additional customer reference webinars as they are announced? Let us know.

Recent Events

Abstract:This webinar focused on the importance of customer referencing and how it positively affects the Public Relations discipline. PR is critical to building credibility and raising awareness, engaging customer references from the onset helps make it even more compelling. This webinar was a joint effort with Erica Hansen, Sr. Marketing Consultant at Projectline Services and Joshua Horwitz, President and Founder of Boulder Logic. Together, they discuss creating a formal intersection between enterprise customer reference management and the public relations functions, giving tips and recommendations for maximizing customer reference potential.

Length: approximately 25 minutes